Lyeloon was previously the Finance Director at Livity for over twelve years - a youth marketing agency which delivers audience led consultancy and creative campaigns that engage young people with brands, charities and government campaigns.
Lyeloon was a cornerstone of Livity's most successful period to date, not just in terms of financial growth, but also recognition. With Lyeloon as part of the leadership team, Livity won Agency of the Year, Social Enterprise of the Year, and the Queens Award for Enterprise.
Offering transparency around the numbers, raising financial awareness and creating a sense of accountability in a largely creative environment is what she does best.
Balancing purpose and profit in the world of business is one of Lyeloon’s greatest passions, and will always remain her mantra.